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Samsung Consolidates To Establish Leadership Role
In The Professional Security Marketplace.
Ridgefield Park, NJ (March 12, 2010) - There will be a “new” Samsung exhibiting at ISC
West this year resulting from the consolidation of the Samsung Electronics and Samsung
Techwin product lines. The company - officially known as Samsung Techwin America - is
headed by a new management team of professionals with proven reputations in the
professional security industry. Leading the team is Frank DeFina – a former executive
from Panasonic – who has been appointed Senior Vice President of Sales and
Marketing, North America.

In addition to the new company name and management team, there’s also a new
vision for Samsung according to Mr. DeFina. “We will capitalize on all the resources
Samsung has to offer as a global force in the electronics industry to deliver
comprehensive video surveillance and security solutions with the best performance and
value proposition,” said Mr. DeFina. “Although an established global leader in the
professional security market, Samsung has all the core resources in place to take an
aggressive position in the professional security industry, and make the Americas one of
our power zones moving forward.”

Perdo Duarte, Vice President for Business Development, Latin America will lead
Samsung’s effort in growing the security market share in the Latin American region.

GVI Security, who helped to initially establish the brand in the U.S. remains Samsungs’
strategic partner for the distribution channel for all branded video surveillance and
security products.

Samsung plans to introduce several new products at ISC West 2010 including a new line
of Digital Signal Processing (DSP) cameras, as well as new IP cameras and access
control solutions. The company’s comprehensive line of solutions will be on display in its
exhibit.

For more information visit www.samsungsecurityusa.com.

About Samsung Techwin America
Samsung is a leading supplier of advanced video surveillance solutions for IP-video,
analog and hybrid systems. Building on the company’s history of innovation, Samsung
Security Systems is dedicated to providing systems solutions with the highest levels of
performance, reliability and cost-efficiency. As a subsidiary of a $117 billion international
market maker, Samsung is committed to the continued development of innovative
systems products for professional security applications. For more information, visit
www.samsungsecurityusa.com.

*EDITORS' NOTE: Electronic files and photos are available upon request by emailing
Jennifer O'Reilly at in|fusion advertising at joreilly@ifadvertising.com.